What It Is
Mark Knopfler
4:57I'm going to San Bernardino, ring-a-ding-ding Milkshake mixers, that's my thing, now These guys bought a heap of my stuff And I gotta see a good thing sure enough, now Oh my name's not Kroc, that's Kroc with a K Like crocodile, but not spelt that way, now It's dog eat dog, rat eat rat Kroc style, boom like that Folks line up all down the street Now I am seeing this girl devour her meat, now And then I get it, wham as clear as day My pulse begins to hammer then I hear a voice say These boys have got this down Oughtta be one of these in every town These boys have got the touch It's clean as a whistle and it don't cost much Wham bam, don't wait long Shake, fries, patty, you're gone And how about that friendly name Heck, every little thing oughtta stay the same Oh my name's not Kroc, that's Kroc with a K Like crocodile, but not spelt that way, now It's dog eat dog, rat eat rat Dog eat dog, rat eat rat Oh it's dog eat dog, rat eat rat Kroc style, boom like that You gentlemen ought to expand You're gonna need a helping hand, now So gentlemen, well, what about me? We'll make a little business history, now Oh my name's not Kroc, can call me Ray Like crocodile, but not spelt that way, now It's dog eat dog, rat eat rat Kroc style, boom like that Well, we build it up, and I buy him out But, man, they made me grind it out, now They open up a new place, flippin' meat So I do, too, right across the street I got the name, I need the town They sell 'em in the end, and it all shuts down Sometimes you gotta be an S.O.B. You wanna make a dream reality Competition sent 'em south They're gonna drown, put a hose in their mouth Do not pass go, go straight to hell I smell that meat hook smell Oh my name's not Kroc, that's Kroc with a K Like crocodile, but not spelt that way, now Oh it's dog eat dog, rat eat rat Dog eat dog, rat eat rat, now Oh, It's dog eat dog, rat eat rat Kroc style, boom like that